‘Farming Scotland Magazine’, Scotland’s largest farming magazine (pictured above, with the magnificent ‘Skye of Little Rannoch’ on the front cover), ran a two-page spread about the Keep Scotland the Brand campaign in their June 2019 issue. You can read it hereThe post Farming Scotland Magazine explains why we should #keepScotlandtheBrand appeared first on Keep...

‘“More Abattoirs Needed to Save Protected Food Names”, says vegetarian Ruth Watson, campaign founder of Scotland the Brand’ (sic) in this article about the importance of local facilities to animal welfare, the economy, and Scotland’s brand, published by Scottish Rural Action, the charity that works to give rural Scotland a voice, lobbying in the Scottish … Continue...

“BRANDS MATTER and it’s not about flags or nationalism but about the economy – when we are looking at communities that are losing jobs we need to do everything we can to get an edge.” This is the sub-heading The Scottish Farmer used to introduce an article about the evidence given at Westminster by Ruth Watson, Keep Scotland the Brand campaign … ...

The academic blog, UK in a Changing Europe, invited Keep Scotland the Brand  campaign founder, Ruth Watson, to write an article explaining why it is so important we stand up for Scotland’s brand. Read the article hereThe post Flags on Food, why the fuss? appeared first on Keep Scotland The Brand.

Scotland’s farmers find out more about the Keep Scotland the Brand campaign with this article in The Scottish Farmer explaining the threat to the industry. Read more hereThe post Time to Defend Scotland’s Brand – The Scottish Farmer appeared first on Keep Scotland The Brand.

This article from Undercurrent News, 2013, shows the importance Scotland’s fishermen place on clear marketing of their goods: ‘Scottish provenance of smoked salmon and shellfish will be key driver for growth at Associated Seafoods’ new processing facility, part of which is already up and running, the company said. Development work on Associated Seafoods (ASL) multi-million pound...

While many of the unique selling points (USP) for Scotland’s produce are protected by EU legislation, it is the job of the Scottish Government to help Scotland’s food and drink producers to access that protection. Their webpage, dating from 2010, has many useful and interesting links: ‘Information about food and drink is becoming increasingly important to consumers, … ...

When protection for Scotch Beef and Scotch Lamb were left out of the recent Canada – Japan – EU trade deals, there was astonishment within the farming community, articulated clearly by Farmer Jones in this podcast: Hear moreThe post The Farmer Jones Podcast: Astonishment Scotch Beef and Scotch Lamb Protection Left Out Of Trade Deal appeared first on Keep Scotland The Brand.

The writer and broadcaster, Lesley Riddoch, gave Keep Scotland the Brand a mention in her weekly podcast on the 22nd of December, 2017. Hear moreThe post The Lesley Riddoch Podcast appeared first on Keep Scotland The Brand.

While Keep Scotland the Brand is not a campaign about Scottish independence, Lesley Riddoch wrote this piece for The National about the importance of Scottish provenance and her views about how that ties in with the constitutional question: ‘…. Scotch Beef, Scotch Lamb and Scotch whisky are just three products set to lose their protected status … Continue reading "Lesley...